Creative Director

Unite Conference

I’ve led creative for Unite since its founding in 2012, building the visual identity from scratch and evolving it across 14 years of growth. What started as a grassroots gathering of 100 customers grew into a full-scale annual user conference organically.

10x

Attendee Growth
from 2012-2023

1

Hurricane
Evacuation

1000

Year
Flood

83%

Customer
Retention Rate

2026 – Trail to Tomorrow

This year focused on the AI innovation we are bringing to market across our product portfolio, and how those tools strengthen the relationship between real estate agents and their consumers.

Kickoff/Hype Video
Post Event Recap Video
Photos by Michael Nyffeler Photography

2025 – Blaze the Trail

This was the first Unite after the BoldTrail rebrand launch, so we leaned heavily on the BoldTrail visuals to guide the 2025 Unite theme.

Kickoff/Hype Video
Post-Event Recap Video
Photos by AJ Canaria Photography

From the Ground Up

Unite started as a blank slate, and in a lot of ways it still is. Every year, the team gets to step outside the guardrails of corporate branding and build something new from scratch, a distinct visual world that lives for one conference and sets the tone for the year ahead. After 14 years, it’s still one of the most creatively rewarding projects we work on.